Crowd Media: A Web Design and Social Media Marketing Agency based in Guernsey

The idea behind integrated product purchasing via video marketing has been lingering for quite some time, and now Google have the solution via their Youtube empire

Whether it is the UK government with their shift towards their Government Digital Service(GDS), Digital Jersey pushing ahead with their strategy or apps being developed by school children (password app) the pace of digitisation is increasing rapidly.

Founded in 2009 by Ben Faufman, Quirky began by using crowdsourcing to determine which products to design and manufacture. The company puts forward ideas for new products via their website and allows both visitors to the site and employees to vote. Each product that gains the sufficient amount of votes is then designed, manufactured and marketed by Quirky. So what is Crowdsourcing and why does it work so well for their business? The term Crowdsourcing, originally coined by Jeff Howe in a…

Let me introduce you to Ada Lovelace. A woman after all of our hearts, she loved a glass of wine or two, had the odd affair and compiled notes back in the 1840’s that are now recognised as the first algorithm intended to be processed by a machine. Thanks to this, she is considered the world’s first computer programmer. Her story was of real interest to me as I studied Computer Science and Artificial Intelligence back in University in 2006….

Crowd were asked to present to the Chartered Management Institute in Guernsey on the topic of Social Media and The Network Society. In our presentation, we explored some core social, economic and political case studies as they relate to new media technologies such as Social Media. You can view and download the presentation slides from Crowd Media’s Slideshare account below (just click on the little SlideShare icon, bottom left on the presentation below!)  

Every year I look out for Interbrand’s Annual Report on The Best Global Brands.  This year was no different, and it is no surprise, that amongst the sector overviews, the interviews and articles, methodologies and applications, the overriding message is this – The Future Is Human. My clients and partners have heard me use this phrase a lot over the last four years, because I have always believed, even before this massive technology revolution we are now experiencing, that brands…